What is Social Media Management?
The strategic use of social media platforms in order to promote your product or service. The use of social media provides businesses a way to engage with customers and reach new audiences while also promoting the brand’s mission, vision, and values.
As of 2020, 420 billion people were active on social media and 1.3 million new users joined social media every day.
Having an effective social media management strategy in place has become an integral component to the
success of any business.
How do we apply it?
- Identify your target market
- Research emerging trends
- Run a competitor analysis
- Audit existing SMM performance
- Implement metrics to meet your goals
- Tailored campaigns
- Custom content
- Social media roadmap
- Integrate complex user targeting
Why it’s Right for You
Expand visibility and reach to your desired market
Incorporate a new way to generate leads
Increase brand awareness
Drive increased and new traffic to your business
Directly engage with your customers
Maintain relevance within your industry